desechables diversos

Desechables Diversos is a dynamic retail concept for a plastic packaging brand, designed to reflect the brand’s playful, creative, and practical spirit. The project was developed with a modular and replicable layout to be adapted across multiple locations. The goal was to create an engaging customer experience that translates the brand's identity into physical space, while maintaining a strong functional backbone for retail operations.

The design features a vibrant color palette, clean geometry, and a graphic language that reflects the brand’s commitment to innovation and accessibility. Custom-designed furniture and display units were tailored to showcase a wide range of products with clarity and flexibility. Thoughtful zoning, bold signage, and interactive material samples invite customers to explore and discover. The result is a visually memorable and operationally efficient space that merges functionality with brand storytelling—ready to scale across new locations while maintaining consistency and impact.